/* ====== Слаживание × Уклад — единая дизайн-система v5 «дерево» / знак «Пара» ======
   Текст: IBM Plex Sans · Заголовки и цифры: Fraunces (с засечками, тёплый характер)
   ДНК: тёплый = человек (глина #B85C3C), холодный = агент (зелень #3D7A3E).
   Палитра общая для обоих брендов — различают только знак и имя. */
:root{
  /* фоны */
  --light:#F4EFE6;        /* бумага — основной фон */
  --paper-2:#EDE6D8;      /* бумага глубже */
  --core:#EBD9CE;         /* ядро-среда (тёплая полоса) */
  --white:#ffffff;
  /* тёмные слои (единственный акцент-контраст — процесс и подвал) */
  --dark:#201C17;         /* тёплые чернила */
  --darker:#191510;       /* подвал */
  --ink-dark:#2A241C;     /* тёмно-тёплая карточка (price.dark, stats-fallback) */
  /* линии */
  --line-light:#E5DCCD; --line-dark:#3A332A;
  /* текст на светлом */
  --t1:#201C17; --t2:#6B6258; --t3:#8E877E;
  /* текст на тёмном */
  --t1d:#F4EFE6; --t2d:#C9BEAE; --t3d:#9E9384;
  /* агент — зелень (первичный бренд-акцент, кнопки/ссылки) */
  --green:#3D7A3E; --green-d:#2F5F30; --green-soft:#E2EEDB; --green-lite:#9CC791;
  /* человек — глина (тёплый акцент) */
  --clay:#B85C3C; --clay-d:#A24E32; --clay-soft:#F2E3DB;
  /* legacy-алиасы (amber → глина, чтобы старые ссылки не ломались) */
  --amber:#B85C3C; --amber-soft:#F2E3DB;
  --maxw:1180px;
}
*{margin:0;padding:0;box-sizing:border-box}
html{scroll-behavior:smooth}
html,body{overflow-x:hidden;max-width:100%}
body{
  font-family:'IBM Plex Sans',-apple-system,BlinkMacSystemFont,sans-serif;
  background:var(--light); color:var(--t1);
  font-size:17px; line-height:1.55; -webkit-font-smoothing:antialiased;
  text-rendering:optimizeLegibility;
}
/* крупные заголовки, hero, цифры — Fraunces */
h1,h2,h3,.h-sec,.hero h1,.about-lead,.stat .num,.case .metric,.logo,.lead-xl,.price .amount{
  font-family:'Fraunces','IBM Plex Sans',serif;
}
a{color:inherit;text-decoration:none}
img{max-width:100%}
.wrap{max-width:var(--maxw);margin:0 auto;padding:0 24px}
.narrow{max-width:920px}
.eyebrow{display:inline-block;font-family:'Fraunces',serif;font-size:12px;font-weight:700;letter-spacing:.12em;text-transform:uppercase;color:var(--clay-d);margin-bottom:18px}
.eyebrow.on-dark{color:var(--green-lite)}
h1,h2,h3{letter-spacing:-.02em;line-height:1.08;font-weight:700}
.h-sec{font-size:clamp(30px,4.4vw,46px);font-weight:700;color:var(--t1)}
.sec{padding:88px 0}
.sec.tight{padding:64px 0}
.sec.light-block{background:var(--white);border-top:1px solid var(--line-light);border-bottom:1px solid var(--line-light)}
.green{color:var(--green)}
.muted{color:var(--t2)}
.lead{font-size:clamp(17px,2vw,19px);color:var(--t2);max-width:720px;line-height:1.55}

.btn{display:inline-flex;align-items:center;gap:8px;justify-content:center;font-weight:600;font-size:16px;padding:14px 24px;border-radius:11px;cursor:pointer;border:1px solid transparent;transition:.18s;white-space:nowrap}
.btn-green{background:var(--green);color:var(--white)}
.btn-green:hover{background:var(--green-d)}
.btn-ghost{background:transparent;color:var(--t1);border-color:var(--line-light)}
.btn-ghost:hover{border-color:var(--clay)}
.btn-ghost.on-dark{color:var(--t1d);border-color:#4A4238}
.btn-ghost.on-dark:hover{border-color:var(--green-lite)}
.link-arrow{color:var(--green-d);font-weight:600;font-size:15px;white-space:nowrap}
.link-arrow:hover{color:var(--clay-d)}

/* ---------- header ---------- */
header{position:sticky;top:0;z-index:50;background:rgba(244,239,230,.86);backdrop-filter:saturate(140%) blur(12px);border-bottom:1px solid var(--line-light)}
.nav{display:flex;align-items:center;gap:28px;height:68px}
.logo{display:flex;align-items:center;gap:9px;font-weight:600;font-size:20px;letter-spacing:-.01em;color:var(--t1)}
.logo .mark{width:28px;height:28px;display:grid;place-items:center;flex-shrink:0}
.logo .mark svg{width:28px;height:28px}
.nav-links{display:flex;gap:22px;margin-left:8px}
.nav-links a{font-size:15px;color:var(--t2);font-weight:500}
.nav-links a:hover,.nav-links a.active{color:var(--t1)}
.nav-links a.active{color:var(--clay-d)}
.nav-cta{margin-left:auto}
.burger{display:none;margin-left:auto;background:none;border:0;cursor:pointer;padding:8px}
.burger span{display:block;width:22px;height:2px;background:var(--t1);margin:4px 0;border-radius:2px}
.mmenu{display:none;border-top:1px solid var(--line-light);background:var(--light);padding:14px 0}
.mmenu.open{display:block}
.mmenu a{display:block;padding:11px 24px;font-size:16px;color:var(--t2);font-weight:500}
.mmenu .btn{margin:12px 24px 4px;width:calc(100% - 48px)}

/* ---------- hero (светлый, бумага-градиент) ---------- */
.hero{background:linear-gradient(135deg,var(--clay-soft),var(--green-soft));color:var(--t1);position:relative;overflow:hidden}
.hero-radar{position:absolute;top:-120px;right:-120px;width:520px;height:520px;border-radius:50%;opacity:.7;pointer-events:none;
  background:
    radial-gradient(circle, transparent 0 38%, rgba(61,122,62,.10) 38% 39%, transparent 39%),
    radial-gradient(circle, transparent 0 56%, rgba(184,92,60,.08) 56% 57%, transparent 57%),
    radial-gradient(circle, transparent 0 74%, rgba(61,122,62,.07) 74% 75%, transparent 75%),
    radial-gradient(circle, transparent 0 92%, rgba(184,92,60,.06) 92% 93%, transparent 93%);}
.hero-inner{padding:84px 24px 76px;position:relative;z-index:2;max-width:920px}
.hero h1{font-size:clamp(38px,6.4vw,68px);font-weight:700;letter-spacing:-.02em}
.hero .sub{margin-top:26px;font-size:clamp(17px,2.1vw,21px);color:var(--t2);max-width:620px;line-height:1.5}
.hero-btns{margin-top:36px;display:flex;gap:14px;flex-wrap:wrap}
.pill{display:inline-flex;align-items:center;gap:8px;font-size:12px;font-weight:700;letter-spacing:.08em;text-transform:uppercase;color:var(--green-d);background:var(--green-soft);border:1px solid #CFE3C4;padding:7px 14px;border-radius:999px;margin-bottom:28px}

/* page hero (subpages) — светлый, компактнее */
.phero{background:linear-gradient(135deg,var(--clay-soft),var(--green-soft));color:var(--t1);position:relative;overflow:hidden}
.phero-inner{padding:72px 24px 64px;position:relative;z-index:2;max-width:860px}
.phero h1{font-size:clamp(32px,5vw,54px);font-weight:700;letter-spacing:-.02em;color:var(--t1)}
.phero .sub{margin-top:22px;font-size:clamp(16px,2vw,20px);color:var(--t2);max-width:660px;line-height:1.5}

/* ---------- stats (тёплая полоса «ядро-среда») ---------- */
.stats{background:var(--core);color:var(--t1);border-top:1px solid var(--line-light);border-bottom:1px solid var(--line-light)}
.stats-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:36px;padding:48px 0}
.stat .num{font-size:clamp(30px,3.6vw,42px);font-weight:700;color:var(--clay-d);letter-spacing:-.01em}
.stat .lbl{margin-top:8px;font-size:14px;color:var(--t2);line-height:1.4}

/* ---------- cards / grids ---------- */
.card{background:var(--white);border:1px solid var(--line-light);border-radius:16px;padding:28px}
.grid-2{display:grid;grid-template-columns:repeat(2,1fr);gap:20px}
.grid-3{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}
.grid-4{display:grid;grid-template-columns:repeat(4,1fr);gap:20px}
.ic{width:46px;height:46px;border-radius:12px;background:var(--green-soft);display:grid;place-items:center;margin-bottom:18px}
.ic svg{width:22px;height:22px;stroke:var(--green-d)}
.card h3{font-size:19px;font-weight:700;margin-bottom:9px}
.card p{font-size:14.5px;color:var(--t2);line-height:1.5}
.card .effect{display:inline-block;margin-top:14px;font-size:12.5px;font-weight:600;color:var(--green-d);background:var(--green-soft);padding:5px 11px;border-radius:7px}
.sec-head{display:flex;justify-content:space-between;align-items:flex-end;gap:20px;margin-bottom:40px;flex-wrap:wrap}
.sec-head .h-sec{max-width:660px}
.kicker{font-size:13px;font-weight:700;color:var(--clay-d);margin-bottom:10px;letter-spacing:.02em}

/* ---------- было/стало ---------- */
.about-lead{font-size:clamp(24px,3.1vw,34px);font-weight:600;letter-spacing:-.01em;max-width:880px;line-height:1.18}
.about-lead .green{color:var(--green-d)}
.about-sub{margin-top:20px;font-size:16.5px;color:var(--t2);max-width:680px}
.compare{margin-top:44px;background:var(--white);border:1px solid var(--line-light);border-radius:20px;padding:30px;box-shadow:0 1px 3px rgba(32,28,23,.04),0 12px 30px rgba(32,28,23,.05)}
.compare-top{display:flex;align-items:center;gap:14px;padding-bottom:22px;border-bottom:1px solid var(--line-light);margin-bottom:24px}
.avatar{width:46px;height:46px;border-radius:50%;background:var(--clay-soft);color:var(--clay-d);display:grid;place-items:center;font-weight:700}
.compare-top .who{font-weight:700}
.compare-top .cap{font-size:13.5px;color:var(--t3)}
.compare-cols{display:grid;grid-template-columns:1fr 1fr;gap:24px}
.tag{display:inline-block;font-size:11px;font-weight:700;letter-spacing:.08em;text-transform:uppercase;padding:5px 11px;border-radius:7px;margin-bottom:16px}
.tag.was{background:var(--clay-soft);color:var(--clay-d)}
.tag.now{background:var(--green-soft);color:var(--green-d)}
.clist{list-style:none;display:flex;flex-direction:column;gap:11px}
.clist li{font-size:14.5px;color:var(--t2);padding-left:24px;position:relative;line-height:1.45}
.clist.was li::before{content:"•";position:absolute;left:6px;color:var(--clay)}
.clist.now li::before{content:"";position:absolute;left:2px;top:5px;width:14px;height:14px;background:var(--green);border-radius:50%;
  -webkit-mask:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24'%3E%3Cpath fill='black' d='M9 16.2l-3.5-3.5L4 14.2 9 19.2 20 8.2l-1.5-1.5z'/%3E%3C/svg%3E") center/13px no-repeat;
  mask:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24'%3E%3Cpath fill='black' d='M9 16.2l-3.5-3.5L4 14.2 9 19.2 20 8.2l-1.5-1.5z'/%3E%3C/svg%3E") center/13px no-repeat}
.clist.now li{color:var(--t1)}
.clist.now li b{font-weight:700}
.compare-foot{margin-top:24px;padding-top:20px;border-top:1px solid var(--line-light);font-size:14px;color:var(--t3)}

/* ---------- results / cases ---------- */
.case .meta{font-size:11px;font-weight:700;letter-spacing:.08em;text-transform:uppercase;color:var(--t3);margin-bottom:14px}
.case .metric{font-size:clamp(24px,2.6vw,30px);font-weight:700;color:var(--green-d);letter-spacing:-.01em;line-height:1.1}
.case h3{font-size:16px;font-weight:700;margin:12px 0 8px}
.case p{font-size:14px;color:var(--t2)}

/* ---------- process (единственный тёмный слой — драма «сквозь стену») ---------- */
.process{background:var(--dark);color:var(--t1d)}
.process .h-sec{color:var(--t1d)}
.steps{display:grid;grid-template-columns:repeat(4,1fr);gap:18px}
.step{border:1px solid var(--line-dark);border-radius:14px;padding:24px;background:rgba(244,239,230,.03)}
.step .n{font-family:'Fraunces',serif;font-size:15px;font-weight:700;color:var(--green-lite);margin-bottom:30px;letter-spacing:.02em}
.step .stag{font-size:11px;font-weight:700;letter-spacing:.08em;text-transform:uppercase;color:var(--green-lite);margin-bottom:6px}
.step h3{font-size:18px;font-weight:700;color:var(--t1d);margin-bottom:9px}
.step p{font-size:14px;color:var(--t2d);line-height:1.45}

/* ---------- team ---------- */
.person{background:var(--white);border:1px solid var(--line-light);border-radius:16px;padding:26px}
.person .av{width:44px;height:44px;border-radius:50%;display:grid;place-items:center;font-weight:700;font-size:14px;margin-bottom:18px;background:var(--clay-soft);color:var(--clay-d)}
.person h3{font-size:17px;font-weight:700;margin-bottom:5px}
.person .role{font-size:11.5px;font-weight:700;letter-spacing:.05em;text-transform:uppercase;color:var(--clay-d);margin-bottom:12px;line-height:1.3}
.person p{font-size:14px;color:var(--t2);line-height:1.5}
/* detailed person (team page) */
.person-x{background:var(--white);border:1px solid var(--line-light);border-radius:18px;padding:30px}
.person-x .head{display:flex;gap:16px;align-items:flex-start;margin-bottom:18px}
.person-x .av{margin:0}
.person-x .lead-line{font-size:15.5px;color:var(--t1);font-weight:600;margin-bottom:16px;line-height:1.45}
.person-x ul{list-style:none;display:flex;flex-direction:column;gap:9px;margin-bottom:18px}
.person-x li{font-size:14px;color:var(--t2);padding-left:20px;position:relative;line-height:1.45}
.person-x li::before{content:"";position:absolute;left:2px;top:8px;width:6px;height:6px;border-radius:50%;background:var(--clay)}
.person-x .scale{font-size:13px;color:var(--t3);border-top:1px solid var(--line-light);padding-top:14px;line-height:1.5}

/* ---------- pain/ai/role blocks (HR) — ДНК: боль=глина, ИИ=зелень ---------- */
.hrblock{background:var(--white);border:1px solid var(--line-light);border-radius:18px;padding:28px;margin-bottom:18px}
.hrblock>.bt{margin-bottom:20px}
.hrblock h3{font-size:21px;font-weight:700;margin-bottom:4px}
.hrblock .sub{font-size:14px;color:var(--green-d);font-weight:600}
.par{display:grid;grid-template-columns:1fr 1fr;gap:22px;margin-bottom:18px}
.par .colh{font-size:11px;font-weight:700;letter-spacing:.08em;text-transform:uppercase;margin-bottom:12px}
.par .pain .colh{color:var(--clay-d)}
.par .ai .colh{color:var(--green-d)}
.par ul{list-style:none;display:flex;flex-direction:column;gap:9px}
.par li{font-size:14px;color:var(--t2);padding-left:22px;position:relative;line-height:1.45}
.par .pain li::before{content:"—";position:absolute;left:2px;color:var(--clay)}
.par .ai li::before{content:"+";position:absolute;left:4px;color:var(--green-d);font-weight:700}
.role-note{background:var(--light);border-radius:12px;padding:16px 18px;font-size:14px;color:var(--t2);line-height:1.5}
.role-note b{color:var(--t1)}

/* ---------- pricing ---------- */
.prices{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}
.price{border-radius:18px;padding:30px;border:1px solid var(--line-light);background:var(--white);display:flex;flex-direction:column}
.price.dark{background:var(--ink-dark);border-color:var(--ink-dark);color:var(--t1d)}
.price .ptag{font-size:11px;font-weight:700;letter-spacing:.08em;text-transform:uppercase;color:var(--clay-d);margin-bottom:14px}
.price.dark .ptag{color:var(--green-lite)}
.price h3{font-size:22px;font-weight:700;margin-bottom:14px}
.price .amount{font-size:30px;font-weight:700;letter-spacing:-.01em}
.price .unit{font-size:13.5px;color:var(--t3);margin:4px 0 20px}
.price.dark .unit{color:var(--t3d)}
.price ul{list-style:none;display:flex;flex-direction:column;gap:11px;margin-top:6px}
.price li{font-size:14px;color:var(--t2);padding-left:24px;position:relative;line-height:1.45}
.price.dark li{color:var(--t2d)}
.price li::before{content:"";position:absolute;left:2px;top:4px;width:14px;height:14px;background:var(--green-d);border-radius:50%;
  -webkit-mask:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24'%3E%3Cpath fill='black' d='M9 16.2l-3.5-3.5L4 14.2 9 19.2 20 8.2l-1.5-1.5z'/%3E%3C/svg%3E") center/13px no-repeat;
  mask:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24'%3E%3Cpath fill='black' d='M9 16.2l-3.5-3.5L4 14.2 9 19.2 20 8.2l-1.5-1.5z'/%3E%3C/svg%3E") center/13px no-repeat}

/* ---------- economics table ---------- */
.econ{display:grid;grid-template-columns:1fr 1fr;gap:20px}
.econ .col{border:1px solid var(--line-light);border-radius:16px;padding:26px;background:var(--white)}
.econ .col h4{font-size:13px;font-weight:700;letter-spacing:.05em;text-transform:uppercase;color:var(--t3);margin-bottom:18px}
.erow{display:flex;justify-content:space-between;gap:14px;padding:11px 0;border-bottom:1px solid var(--line-light);font-size:14.5px}
.erow:last-child{border-bottom:0}
.erow .v{font-weight:700;white-space:nowrap}
.erow.total{border-top:2px solid var(--line-light);margin-top:6px;font-weight:700}
.erow.total .v{color:var(--green-d);font-size:17px}
.econ .col.save .erow.total .v{color:var(--green-d)}

/* ---------- integrations / models ---------- */
.chips{display:grid;grid-template-columns:repeat(4,1fr);gap:14px}
.chip{border:1px solid var(--line-light);border-radius:13px;padding:18px;background:var(--white)}
.chip .nm{font-weight:700;font-size:15px;margin-bottom:3px}
.chip .kd{font-size:13px;color:var(--t3)}
.model{border:1px solid var(--line-light);border-radius:14px;padding:22px;background:var(--white)}
.model .mn{font-weight:700;font-size:16px;color:var(--green-d);margin-bottom:8px}
.model p{font-size:14px;color:var(--t2);line-height:1.45}

/* ---------- cold comparison table (cases) ---------- */
.cold{display:grid;grid-template-columns:1fr 1fr;gap:0;border:1px solid var(--line-light);border-radius:16px;overflow:hidden;background:var(--white)}
.cold .h{padding:16px 22px;font-weight:700;font-size:14px}
.cold .h.l{color:var(--t3);background:var(--paper-2)}
.cold .h.r{color:var(--green-d);background:var(--green-soft)}
.cold .c{padding:14px 22px;border-top:1px solid var(--line-light);font-size:14.5px;color:var(--t2)}
.cold .c.r{color:var(--t1);font-weight:600}

/* ---------- statement strip ---------- */
.statements{display:grid;grid-template-columns:repeat(2,1fr);gap:18px}
.statement{background:var(--white);border:1px solid var(--line-light);border-left:3px solid var(--clay);border-radius:12px;padding:22px;font-size:16px;font-weight:600;color:var(--t1);line-height:1.4}

/* ---------- форматы документов (вертикали) ---------- */
.formats{margin-top:4px;font-size:13px;color:var(--t3);background:var(--light);border-radius:10px;padding:12px 16px;line-height:1.6}
.formats b{color:var(--t2);font-weight:600}
.vert-divider{border:0;border-top:1px solid var(--line-light);margin:0}

/* ---------- FAQ (GEO) ---------- */
.faq{display:flex;flex-direction:column;gap:12px;max-width:820px;margin:0 auto}
.faq details{background:var(--white);border:1px solid var(--line-light);border-radius:14px;overflow:hidden}
.faq summary{cursor:pointer;list-style:none;padding:20px 24px;font-weight:600;font-size:17px;display:flex;justify-content:space-between;align-items:center;gap:16px;font-family:'Fraunces','IBM Plex Sans',serif}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"+";color:var(--clay-d);font-weight:700;font-size:24px;line-height:1;flex-shrink:0}
.faq details[open] summary::after{content:"\2212"}
.faq .faq-a{padding:0 24px 22px;color:var(--t2);font-size:15.5px;line-height:1.55}

/* ---------- contact form ---------- */
.form-wrap{background:var(--white);border:1px solid var(--line-light);border-radius:20px;padding:32px;box-shadow:0 1px 3px rgba(32,28,23,.04),0 12px 30px rgba(32,28,23,.05)}
.form-row{display:grid;grid-template-columns:1fr 1fr;gap:16px}
.field{margin-bottom:16px}
.field label{display:block;font-size:13px;font-weight:600;color:var(--t2);margin-bottom:7px}
.field input,.field textarea{width:100%;font-family:inherit;font-size:15px;color:var(--t1);background:var(--light);border:1px solid var(--line-light);border-radius:11px;padding:12px 14px;transition:.15s}
.field input:focus,.field textarea:focus{outline:none;border-color:var(--green);background:var(--white)}
.field textarea{min-height:96px;resize:vertical}
.form-consent{font-size:12.5px;color:var(--t3);margin-top:6px;line-height:1.45}
.form-ok{display:none;text-align:center;padding:30px 10px}
.form-ok.show{display:block}
.form-ok .ic-ok{width:54px;height:54px;border-radius:50%;background:var(--green-soft);display:grid;place-items:center;margin:0 auto 16px}
.form-ok h3{font-size:21px;font-weight:700;margin-bottom:10px}
.form-ok p{font-size:15px;color:var(--t2);max-width:380px;margin:0 auto}
@media(max-width:560px){.form-row{grid-template-columns:1fr}.form-wrap{padding:22px}}

/* ---------- cta / footer ---------- */
.cta{background:var(--dark);color:var(--t1d);text-align:center}
.cta .h-sec{color:var(--t1d);max-width:720px;margin:0 auto}
.cta p{margin:20px auto 0;max-width:560px;color:var(--t2d);font-size:17px}
.cta .btn{margin-top:32px}
footer{background:var(--darker);color:var(--t3d);padding:40px 0;font-size:14px}
.foot{display:flex;justify-content:space-between;align-items:center;gap:20px;flex-wrap:wrap}
.foot .logo{color:var(--t1d);font-size:17px}
.foot-links{display:flex;gap:18px;flex-wrap:wrap}
.foot-links a{color:var(--t3d)}
.foot-links a:hover{color:var(--t1d)}

/* ---------- responsive ---------- */
@media(max-width:900px){
  .nav-links,.nav-cta{display:none}
  .burger{display:block}
  .grid-4,.grid-3,.steps,.stats-grid,.chips{grid-template-columns:1fr 1fr}
  .compare-cols,.par,.econ,.cold,.statements,.prices{grid-template-columns:1fr}
  .cold{border-radius:16px}
  .sec{padding:64px 0}
}
@media(max-width:560px){
  body{font-size:16px}
  .grid-4,.grid-3,.steps,.stats-grid,.chips,.grid-2{grid-template-columns:1fr}
  .stats-grid{gap:28px}
  .hero-inner{padding:60px 24px 56px}
  .phero-inner{padding:54px 24px 48px}
  .hero-btns .btn{flex:1}
  .sec{padding:52px 0}
  .compare,.card,.price,.hrblock,.person-x,.econ .col{padding:22px}
}